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To buy or not to buy? Investigating the influence of e-commerce determinants on customer purchase intention in cosmetics industry: a comparative study between Norway and China.
(Master thesis, 2022)The study aimed to analyze several aspects of e-commerce determinants of websites and products factors as well as its influence on purchase intentions. Purchase intention itself is a substantial and comprehensive concept, ... -
To disguise or disclose? The effects of sponsorship disclosure on the recognition and evaluation of sponsored content on Instagram
(Master thesis, 2018)This study investigates the implications of disclosures in sponsored posts on Instagram. The background for this study is the development of Instagram as an advertising platform with an enormous reach and influence. In ... -
To Incorporate or not to Incorporate : A Study on how Advice is Affected by Power Instability and the Characteristics of Climate
(Master thesis, 2018)The two first experiments in this study tested the prediction that power instability, as well as climate, affects advice taking. More specific that unstable power holders incorporate advice to a lower degree than stable ... -
To what extent can information in the term structure of interest rates predict macroeconomic variables in Norway?
(Master thesis, 2019)This research paper examines to what extent information in the term structure can predict macroeconomic variables. We use Norwegian interest rates in the period April 2001 to December 2018 to investigate the forecast ... -
To what extent can machine learning algorithms predict long-term stock price directions on Oslo Børs and Nasdaq Stockholm?
(Master thesis, 2021)This study aims to examine what value Machine Learning algorithms give when trading from a long-term perspective. Historically, it has been hard to consistently gain an excess return from investing in the stock market. ... -
To what extent do Article 8 funds demonstrate a superior sustainability performance compared to index funds, and is there evidence of greenwashing in the Article 8 fund market?
(Master thesis, 2023)This master’s thesis examines the sustainability performance of Article 8 funds under the EU’s Sustainable Finance Disclosure Regulation (SFDR). By analyzing a comprehensive dataset acquired from Morningstar’s database ... -
To what extent does signaling theory explain long-term post-ICO performance? An empirical research into the impact of quality signals including ownership retention rate, underpricing, rating and presale availability
(Master thesis, 2022)Initial Coin Offerings (ICO) have been studied through the lens of signaling theory from various perspectives, including factors influencing ICO success and short-term post-ICO performance. However, only a few researchers ... -
Tobakksbarna
(Bachelor thesis, 2016)Dette er en bacheloroppgave i kampanjeplanlegging som en avsluttende del av studiet PR og markedskommunikasjon ved Handelshøyskolen BI. Med Kreftforeningen som oppdragsgiver har Moment PR utarbeidet en kampanje vi har ... -
Together everyone achieves more - en analyse av samarbeidet i prosjekt Gildevangen
(Bachelor thesis, 2017)I denne oppgaven har vi valgt å undersøke hvordan samarbeidet i et bygg- og anleggsprosjekt har fungert. Vi har tatt utgangspunkt i totalrenoveringen av Thon Hotel Gildevangen og analysert dette ved hjelp av 5S-modellen ... -
Tolletatens "skjulte superhelter" En kvalitativ studie av hvordan ansatte opplever sin psykologiske kapital i en arbeidshverdag med krav til kontinuerlig utvikling
(Master thesis, 2023)Tema for denne studien tar utgangspunkt i de fire dimensjonene fra psykologisk kapital: mestringstro, håp, optimisme og resiliens. Formålet er å forstå psykologisk kapital som bidrag i organisasjonsfaget, ved å undersøke ... -
Too Creepy for Comfort? A Study of Personalized Online Advertising Effects on Attitude Towards The Ad and The Advertised Brand Across High/Low Involvement and Socially Sensitive Products, and The Mediating Role of The Creepiness Factor
(Master thesis, 2018)Consumers do perceive online ads differently, and ads do have the power to trigger different emotions for consumers depending on which type of product that is advertised. However, to our knowledge, no study has explored ... -
Too fast to be green? A qualitative study of young consumers behavioral patterns and attitudes towards sustainability in the fast fashion industry
(Master thesis, 2018)Purpose - The objective of this paper is to provide a thorough analysis, with young consumers attitudes, emotions, characteristics and knowledge regarding sustainability in the fast fashion industry, and to present a ... -
Total Factor Productivity, Intangible Assets and Return
(Master thesis, 2019)Empirical evidences documented many links between firm characteristics with stock returns. Even with the Fama-French three factor model in 1992, there are still a lot of abnormal returns cannot be explained by CAPM model ... -
Towards a more balanced risk management - A Norwegian case study of Integrated Project Delivery
(Master thesis, 2019)The aim of this thesis is to explore how the IPD model can facilitate a more balanced risk management in construction projects. In order to address this, we will apply institutional theory as a theoretical lens in order ... -
Towards effective post-trade clearing and settlement: The Role of Distributed Ledger Technology
(Master thesis, 2022)The use of blockchain in finance has caught everyone’s eye in the recent years. Blockchain is a form of distributed ledger technology (DLT), most famous for being the underlying technology of Bitcoin and Ethereum. Now ... -
Towards explaining implementation and internalization of GDPR compliance practice
(Master thesis, 2019)The purpose of this thesis is to investigate the compliance of GDPR practices in Norwegian organizations. Two dimensions are used to assess compliance: Implementation and internalization. We utilize a cross-sectional ... -
Towards Improved Bankruptcy Prediction: Utilizing Variational Autoencoder Latent Representations in a Norwegian Context
(Master thesis, 2023)This thesis conducts a rigorous examination of the potential for Variational Autoencoder (VAE)-derived latent embeddings to enhance the performance of classification algorithms when assessing business risk profiles from ... -
The Trading Potential of Cointegration: Taking Advantage of the Cointegration of Emission Allowances and Carbon-Intensive Energy Commodities.
(Master thesis, 2023)This thesis investigates the cointegration between the European Emission Allowances (EUA) and carbon-intensive energy commodities: coal, oil, and gas in the EU, the US, and Australia. We propose a directional trading ... -
Trading Social Media: Just Noise or Predictiue Power? (An Empirical Analysis)
(Master thesis, 2022)We study the relationship between two large social media forums on Reddit and the stock market. We look at whether it is possible to create profitable trading strategies based on data collected from the subreddits and ... -
Transferring trust between projects in inter-organisational relations – A case study in the Norwegian construction industry
(Master thesis, 2021)Abstract This thesis sets forth to provide a more nuanced and rich understanding of the trust transfer concept. Based on secondary data and semi-structured interviews with 28 participants from a repeat collaboration ...