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Influencers påvirkning på den norske forbrukers kjøpsintensjon
(Bachelor thesis, 2018)I denne bacheloroppgaven, utarbeidet ved Handelshøyskolen BI våren 2018, tar vi for oss det nye fenomenet influencer markedsføring. Innledningsvis formulerer vi en introduksjon til temaet, samt presenterer oppgavens formål ... -
Influencing consumers through packaging design: a study on perceptions of healthiness and naturalness “How does the visualization of the ingredient vs the final product influence consumers’ perception of healthiness and naturalness, and their likeliness-to-buy?”
(Master thesis, 2022)This thesis explores the relationship between product packaging visualization on consumers’ perceived healthiness and naturalness, and in turn their purchase intentions. The research also includes the influence of ... -
Influencing factors of horizontal leaders' role identity in projects: A sequential mixed method approach
(Journal article; Peer reviewed, 2019)Horizontal leadership is temporary and often short-term compared with vertical leadership. Therefore, the role identity of horizontal leaders' is more difficult to be legitimated. In this study, we investigated how different ... -
Influencing supervisor ratings : three quasi-experiments
(Master thesis, 2014-02-17)In three experiments we investigated the relationship between a set of influence tactics and three work outcomes in organizations in which the supervisor rated his/her employees on; (a) competence assessment, (b) salary ... -
Informal Legacy and Exporting Among Sub-Saharan African Firms
(Peer reviewed; Journal article, 2022)Around the world and especially in areas of widespread poverty, firms start their operations without registering with relevant authorities (i.e., in the informal economy). We explore whether firms that initiated their ... -
Informasjon over Nordsjøen : telekommunikasjoner på norsk sokkel
(Forskningsrapport;3/2005, Research report, 2005)Denne rapporten gir en fremstilling av hvordan oljeindustriens behov for informasjonstjenester og telekommunikasjonsteknologi har blitt løst fra 1970 og fram til i dag. Rapporten viser videre hvilken rolle oljeselskapene ... -
Informasjonsadferd og internasjonalisering
(Research Report, Research report, 2003)Formålet med studien er å identifisere og analysere kritiske faktorer som i eksportør - partnerkjeden påvirker eksportørens resultater i markedet. Spesiell vekt er lagt på den rolle som markedspartneren spiller i ... -
Informasjonskampanje for Folkehelseinstituttet og HPV-vaksinen
(Bachelor thesis, 2017)I vår bacheloroppgave i PR- og markedskommunikasjon har vi valgt å utvikle en informasjonskampanje for Folkehelseinstituttet (heretter kalt FHI) og HPVvaksinen. I januar 2016 ble det vedtatt at kvinner født 1991 og senere ... -
Informasjonssystemer og rutiner : Sementering av prosesser eller en kilde til fleksibilitet og endring?
(Journal article; Peer reviewed, 2012)Denne artikkelen tar opp problemet med at organisasjoner ofte utvikler en rigiditet i handlingsmønstre med en tilhørende manglende evne til å endre seg. Vi kaller dette en innlåsingseffekt. Ettersom informa ... -
Information acquisition, foreign bank entry, and credit allocation
(Journal article; Peer reviewed, 2014)This paper presents a theoretical framework to understand the impact of foreign bank entry on the access to and the price of credit for different types of firms. A major point of departure from the previous literature is ... -
Information and coordination frictions in experimental posted offer markets
(Journal article; Peer reviewed, 2017)We experimentally investigate buyer and seller behavior in small markets with two kinds of frictions. First, a subset of buyers may have (severely) limited information about prices, and choose a seller at random. Second, ... -
Information Computing in Crime Mapping: The Pocket Man Case of Criminal Child Sexual Abuse
(Journal article; Peer reviewed, 2011)It took Norwegian police thirty-two years to capture the Pocket Man who was responsible for more than hundred sexual abuses over that same time period. This article presents a study police investigations of the abuses by ... -
Information quality and crises in regime-change games
(Journal article; Peer reviewed, 2015)When crises potentially originate from coordination failures, does a deterioration in the quality of the information available to market participants contribute towards instability? We address this question in a general ... -
Information Quality and Regime Change: Evidence from the Lab
(Journal article; Peer reviewed, 2021)We experimentally test the effects of information quality in a global game of regime change. The game features a payoff structure such that more dispersed private information induces agents to attack more often and reduces ... -
Information Quality and Workplace Safety
(Journal article; Peer reviewed, 2022)This paper examines the effect of internal information quality on workplace safety. Using establishmentlevel data on workplace injuries from the Occupational Safety and Health Administration (OSHA) and employing a strict ... -
Information Sharing and Information Acquisition in Credit Markets
(Journal article; Peer reviewed, 2014)We examine the effect of information sharing via credit bureaus or credit registers on banks’ incentives to collect information about their borrowers. Information asymmetries have been identified as an important source ... -
Information sharing between mutual funds and auditors
(Peer reviewed; Journal article, 2022)This paper examines whether there is information sharing between mutual funds and their auditors about the auditors’ other listed firm clients. Using data from the Chinese market, we find that mutual funds earn higher ... -
Information, knowledge and opportunities exporting in the 21st century : the importance of market insight
(Master thesis, 2013-02-19)This study aims to chart out the relationships between theoretical concepts that have been developed through previous research. It investigates the importance of information and knowledge for exporting firms’ performance. ... -
Information, Perceptions, and Electoral Behaviour of Young Voters: A Randomised Controlled Experiment
(Peer reviewed; Journal article, 2023)The way people absorb and process politically relevant information is central to their subsequent political behaviour (in terms of turnout and vote choice). Nonetheless, little is known about how young voters – who might ... -
Informational Challenges in Omnichannel Marketing: Remedies and Future Research
(Journal article; Peer reviewed, 2021)Omnichannel marketing is often viewed as the panacea for one-to-one marketing, but this strategic path is mired with obstacles. This article investigates three challenges in realizing the full potential of omnichannel ...