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Structural effects on alliance performance : a case study of airline alliances

Giske, Christoffer; Gloppen, Torbjørn
Master thesis
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MSc thesis - Giske & Gloppen.pdf (3.094Mb)
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http://hdl.handle.net/11250/94875
Utgivelsesdato
2012-05-10
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Samlinger
  • Master of Science [1116]
Sammendrag
The objective of this thesis is to study the connection between the structure of

strategic alliances and their realized performance. In order to determine how

performance is affected by structural characteristics, an explorative multiple casestudy

of the three largest airline alliances is conducted. Data obtained from

sources ranging from news articles to books and annual reports is analyzed and

compared with theory from the strategic field of alliances. The potential impact of

structural factors is analyzed based on previously existing theory and implications

are compared to actual performance of the alliances over time.

The analysis reveals certain indications that there is a link between structural

factors and realized performance, but does not give definitive answers. The thesis

concludes by suggesting possible implications for managers and implications for

further research.
Beskrivelse
Masteroppgave(MSc) in Master of Science in Business, Strategy - Handelshøyskolen BI, 2012

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