The constitution and effects of country images: Theory and measurement of a central target construct in international public relations and public diplomacy
Journal article, Peer reviewed
Permanent lenke
http://hdl.handle.net/11250/2427256Utgivelsesdato
2016Metadata
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- Scientific articles [2147]
Originalversjon
Studies in Communication Sciences, 16(2016)2, 182-198 http://dx.doi.org/10.1016/j.scoms.2016.10.002Sammendrag
The article introduces a model for analyzing the constitution and effects of country images. The model combines well-established concepts from national identity theory and attitude theory with a model from reputation management. The model is operationalized and tested in two surveys. Results show how different cognitive and affective dimensions of the country image affect each other and how they ultimately bear on the facilitation
Beskrivelse
This is the accepted and peer reviewed manuscript to the article