What’s mine is yours (for a nominal fee): exploring the spectrum of utilitarian to altruistic motives for Internet-mediated sharing
Journal article, Peer reviewed
Date
2016Metadata
Show full item recordCollections
- Scientific articles [2223]
Original version
Computers in Human Behavior, 62(2016): 316-326 http://dx.doi.org/10.1016/j.chb.2016.04.002Abstract
In this contribution, we scrutinize the diverse motives for internet-mediated sharing as well as
their role in shaping attitudes towards sharing one’s possessions in commercialized as well as
non-commercialized settings. On the basis of qualitative and quantitative research, we first
develop a scale of sharing motives, showing that the reasons for participating in online sharing
platforms are more nuanced than previously thought. Second, employing a motivational
model of sharing, rooted in the theory of planned behavior, we show that sharing attitudes are
driven by moral, social-hedonic and monetary motivations. Furthermore, we identify materialism,
sociability and volunteering as predictors of sharing motives in different sharing contexts.
Against this background, we explore the possible role of monetary incentives as a necessary
but not sufficient condition for sharing one’s possessions with others.
Description
This is the accepted and refereed manuscript to the article