Creating the Image: A Transaction Cost Analysis of Joint Value Creation in the Motion Picture Industry
Doctoral thesis
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http://hdl.handle.net/11250/94386Utgivelsesdato
2013Metadata
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- Series of Dissertations [101]
Sammendrag
This dissertation is concerned with expanding the scope of transaction cost theory from its primary concern with governance alignment to also encompass transaction value. The aim is to provide strategic management guidance, not only on how transactors best can structure their transactions, but also on how they can maximize the joint value created through these transactions.