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dc.contributor.authorWarner-Søderholm, Gillian
dc.date.accessioned2013-05-21T10:48:14Z
dc.date.available2013-05-21T10:48:14Z
dc.date.issued2012
dc.identifier.issn2328-0832
dc.identifier.urihttp://hdl.handle.net/11250/93918
dc.descriptionThis is an open access journalno_NO
dc.description.abstractIn quantitative-based research within the field of societal cultural studies, two of the foremost research teams, namely Hofstede (2001) and House et al. (2004), have held the limelight during the last half decade. During this period, numerous research journals have published critiques of these two approaches to quantifying cultural dimensions. These are critiques written either both ‘camps’ in a written battle, or are reviews written by other scholars who show a preference for either Hofstede or Project GLOBE’s research. The title of this article refers to Smith’s seminal paper (Smith, 2006) and, to an African proverb that states that when two elephants (two great forces) meet, the grass (the research environment) can be damaged. Hence, this article has two aims: Firstly, to offer a brief literature review of the research environment of cross-cultural studies. Secondly, to review this ‘battlefield’.no_NO
dc.language.isoengno_NO
dc.publisherInternational Doctoral Research Centreno_NO
dc.subjectcross-cultural studiesno_NO
dc.subjectquantitative researchno_NO
dc.subjectHofstedeno_NO
dc.subjectproject GLOBEno_NO
dc.titleWas the grass trampled when the two elephants fought? Measuring societal cultures: project GLOBE vs. Hofstedeno_NO
dc.typeJournal articleno_NO
dc.typePeer reviewedno_NO
dc.source.pagenumber74-96no_NO
dc.source.volume1no_NO
dc.source.journalJournal of International Doctoral Researchno_NO
dc.source.issue1no_NO


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