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Browsing Scientific articles by Journals "Journal of Business and Industrial Marketing"

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    • Choice of subcontractor in markets with asymmetric information: reputation and price effects 

      Biong, Harald (Journal article; Peer reviewed, 2013)
      Purpose -Buyers assessing bids from suppliers of experience services face both an adverse selection and a potential moral hazard problem. The purpose of this study is to examine (1) the relative importance of various signals ...

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