Browsing Handelshøyskolen BI by Title
Now showing items 5679-5698 of 6609
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The effect of customer information during new product development on profits from goods and services
(Journal article; Peer reviewed, 2014)Purpose – This study aims to investigate how customer information obtained at different phases of a new product development (NPD) process influences profits from new offerings. Design/methodology/approach – ... -
The effect of fear‐inducing content on memory for advertisements and on retroactive and proactive interference of programme information
(Journal article; Peer reviewed, 2018)The current study focused on whether fear‐inducing content in television advertisements leads to better memory for the advertisement but also impairs memory for programme information that either precedes the advertisements ... -
The effect of internet usage on voter turnout in the European Union
(Master thesis, 2018)This master thesis investigates the effect of internet usage on voter turnout in the European Union over the sample period from 1990 to 2016. The methodology applies is both ordinary least squares (OLS) estimation and ... -
The effect of investor sentiment on stock returns in Norway and Vietnam
(Master thesis, 2014-02-10)This study investigates the effects of investor sentiment on stock returns in the Norwegian and Vietnamese stock markets. The model introduced by Baker and Wurgler (2006) has been utilized in which a composite sentiment ... -
The effect of music tempo on perceived crowding in retailing
(Master thesis, 2016)In the marketing field the influence of in-store atmospherics on consumers’ shopping behavior is widely accepted. We seek to understand the effects of instore music tempo on perceived crowding and how music tempo can ... -
The Effect of Nudging on Source Separation Behaviour
(Master thesis, 2019)This research aimed to study whether nudges through general visuals prompt and social norms through framing would increase the amount of source separated waste in kilos. Also, we included the element of time to see ... -
The effect of oil prices on field production: evidence from the Norwegian continental shelf
(Journal article; Peer reviewed, 2016)I use detailed field‐level data on Norwegian offshore oil production and a semi‐parametric additive model to control for the production profile of fields to estimate the effect of oil prices on production. I find no ... -
The effect of oil prices on field production: Evidence from the Norwegian Continental Shelf
(Journal article; Peer reviewed, 2017)I use detailed field-level data on Norwegian offshore oil production and a semi-parametric additive model to control for the production profile of fields to estimate the effect of oil prices on production. I find no ... -
The effect of political stability and confidence in economic policy on cross-border fixed income portfolio allocation
(Master thesis, 2019)This thesis investigates the extent of home bias in bond portfolios in 20 countries, in the time period 2001 to 2016. In additional to traditional drivers of portfolio optimization, we consider the impact of the financial ... -
The effect of problem solving approaches on creativity, fixation, and enacted task complexity.
(Master thesis, 2019)The purpose of this experimental study was to investigate the effect of problem solving approaches on the creative process and the creative outcome. Particularly, we explored the effect of action-oriented problem ... -
The Effect of Sexual Programme Content on the Recall of Foreign Sexual and Non-sexual Advertisements
(Journal article; Peer reviewed, 2017)This study explored the effect of programme content (sexual and non-sexual) on the recall of sexual and non-sexual advertisements. Seventy-eight participants were allocated randomly to four different groups and viewed ... -
The effect of shopping mall's composition on store revenue : an empirical study
(Master thesis, 2015-08-07) -
The effect of small firms’ competitive strategies on their community and environmental engagement
(Journal article; Peer reviewed, 2016)Corporate social responsibility (CSR) literature holds that CSR can help firms gain a competitive advantage by enabling them to differentiate themselves from their competition and reduce costs. In the strategy literature, ... -
The Effect of Tangible Brand Components on the Sales of Digital Experience Brands
(Master thesis, 2016)This thesis conducts research to explore the effects of tangible brand components on the sales of digital experience brands. It argues that while the chosen tangible brand components (COO, logo edge sharpness, difference ... -
The effect of the 2006 tax reform on the companies' capital structure
(Master thesis, 2013-02-19)This paper investigates the interrelationship between leverage and ownership concentration in the case of Norwegian non-listed firms while considering the effects of the 2006 Norwegian tax reform. This paper finds that the ... -
The effect of the financial crisis on crossborder equity portfolio diversification
(Master thesis, 2014-02-19)This thesis investigates the effect of the recent financial crisis on cross-border equity portfolio diversification using the IMF’s Coordinated Portfolio Investment Survey (CPIS) data from 2001-2011. The analysis on 27 ... -
The effect of the Internet on economic growth: Counter-evidence from cross-country panel data
(Journal article; Peer reviewed, 2018)Choi and Yi (2009) found evidence that the Internet stimulated economic growth in the 1990–2000 period using cross-country panel data. When extending the period to 2015, similar regressions indicate negative and significant ... -
The effect on firm performance when a dilution of family control occurs in family firms
(Master thesis, 2016)This paper investigates how Norwegian family firm’s performance is affected by a dilution of family ownership control. Family firms hold unique firm characteristics and we explore if these characteristics change together ... -
The effectiveness of forward guidance on the Norwegian yield curve: Is this in accordance with findings in the data?
(Master thesis, 2018)Inspired by previous research, we are going to perform an empirical analysis to test the effectiveness of forward guidance in Norway on market expectations using high-frequency data and an event-study approach. Further, ... -
The effectiveness of smartphone apps for lifestyle improvement in noncommunicable diseases: Systematic review and meta-analyses
(Journal article; Peer reviewed, 2018)Background: Noncommunicable diseases (NCDs) account for 70% of all deaths in a year globally. The four main NCDs are cardiovascular diseases, cancers, chronic pulmonary diseases, and diabetes mellitus. Fifty percent of ...