Browsing Handelshøyskolen BI by Subject "Offentlig politikk"
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Consumer Centered Policy Inquiries: a Call to Explore Policy Through a Consumer Lens and Consumers Through a Policy Lens
(Peer reviewed; Journal article, 2022)The Journal of Public Policy and Marketing has long welcomed scientific inquiry at the intersection of public policy and consumer behavior. While the existence of this intersection feels like a given, defining the contours ...