The oil price challenges: Strategic responses of the Norwegian offshore industry

Abstract

The underlying idea of this research project is to analyze strategic responses of the Norwegian offshore oil and gas supplier industry to the 2014 oil price crisis and set recommendations for moving forward. Through interviews with industry leaders, we pay special attention to industry responses across different segments of the value chain and compare company strategies and actions. The research study is a continuation of the previous work conducted by Torger Reve’s research team at BI Norwegian Business School focusing more on strategic development processes in the Norwegian offshore industry amid the current oil price challenges.