Browsing BI Open by Author "Navarro, Cristina"
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Does social media usage matter? An analysis of online practices and digital media perceptions of communication practitioners in Europe
Moreno, Angeles; Navarro, Cristina; Tench, Ralph; Zerfass, Ansgar (Journal article; Peer reviewed, 2015)A key aspect for understanding and explaining online communication is the micro level of communication practitioners’ social media usage and their general attitudes towards digital platforms. This paper investigates how ...