Blar i BI Open på forfatter "Donthu, Naveen"
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Effects of COVID-19 on Business and Research
Donthu, Naveen; Gustafsson, Anders (Journal article; Peer reviewed, 2020)The COVID-19 outbreak is a sharp reminder that pandemics, like other rarely occurring catastrophes, have happened in the past and will continue to happen in the future. Even if we cannot prevent dangerous viruses from ... -
Mapping of Journal of Services Marketing Themes: A retrospective overview using bibliometric analysis
Donthu, Naveen; Kumar, Satish; Ranaweera, Chatura; Pattnaik, Debidutta; Gustafsson, Anders (Journal article; Peer reviewed, 2021)Purpose Journal of services marketing (JSM) is a leading journal that has published cutting-edge research in services marketing over the past 34 years. The main objective of this paper is to provide a retrospective of the ...