Blar i BI Open på forfatter "Einwiller, Sabine"
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The ethical dimension of public relations in Europe: Digital channels, moral challenges, resources, and training
Hagelstein, Jens; Einwiller, Sabine; Zerfass, Ansgar (Peer reviewed; Journal article, 2021)Digital communication tools and practices improve the spread and impact of organisational messages. Quite often, however, they also pose moral problems. This article examines how often public relations practitioners encounter ...