Blar i BI Open på forfatter "Becker, Jan-Michael"

Viser treff 1-7 av 7

    • A Design Theory for Certification Presentations 

      Lins, Sebastian; Becker, Jan-Michael; Lyytinen, Kalle; Sunyaev, Ali (Journal article; Peer reviewed, 2023)
      Prior information system research remains inconsistent of the effects of system certifications. In their current use, certifications are often reduced to graphical seals. This approach fails to incorporate detailed assurance ...

    • A Design Theory for Certification Presentations 

      Lins, Sebastian; Becker, Jan-Michael; Lyytinen, Kalle; Sunyaev, Ali (Journal article; Peer reviewed, 2023)
      Prior information system research remains inconsistent of the effects of system certifications. In their current use, certifications are often reduced to graphical seals. This approach fails to incorporate detailed assurance ...

    • How Important Is Word of Mouth? Development, Validation, and Application of a Scale 

      Becker, Jan-Michael; Völckner, Franziska; Sattler, Henrik (Journal article; Peer reviewed, 2024)
      Companies spend large amounts of money to induce word of mouth (WOM) and spread it among consumers. This research introduces the concept of “WOM relevance,” which measures the importance of WOM for consumers’ purchase-decision ...

    • How, Why, and When Disclosure Type Matters for Influencer Marketing 

      Karagür, Zeynep; Becker, Jan-Michael; Klein, Kristina; Edeling, Alexander (Journal article; Peer reviewed, 2021)
      Consumers’ changing media consumption behaviors and skepticism toward traditional forms of advertising have prompted the growth of influencer marketing. Even as regulatory authorities call on brands and influencers to ...

    • PLS-SEM’s most wanted guidance 

      Becker, Jan-Michael; Cheah, Jun-Hwa; Gholamzade, Rasoul; Ringle, Christian M.; Sarstedt, Marko (Peer reviewed; Journal article, 2022)
      Purpose – Partial least squares structural equation modeling (PLS-SEM) has attracted much attention from both methodological and applied researchers in various disciplines – also in hospitality management research. As ...

    • Revisiting Gaussian copulas to handle endogenous regressors 

      Becker, Jan-Michael; Proksch, Dorian; Ringle, Christian M. (Peer reviewed; Journal article, 2021)
      Marketing researchers are increasingly taking advantage of the instrumental variable (IV)-free Gaussian copula approach. They use this method to identify and correct endogeneity when estimating regression models with ...

    • Use IT Again? Dynamic Roles of Habit, Intention and their Interaction on Continued System Use by Individuals in Utilitarian, Volitional Contexts 

      Söllner, Matthias; Becker, Jan-Michael; Mishra, Abhay N; Leimeister, Jan Marco (Peer reviewed; Journal article, 2022)
      This paper employs a longitudinal perspective to examine continued system use (CSU) by individuals in utilitarian, volitional contexts when alternative systems are present . We focus on two key behavioural antecedents of ...