Blar i BI Open på forfatter "Vargas, Jessica"
-
Multisensory experiences and technology in the context of wine experiences
Velasco, Carlos; Vargas, Jessica; Petit, Olivia (Journal article; Peer reviewed, 2024)In the context of the experience economy, multisensory experiences have certainly received growing attention and interest from both researchers and practitioners to guide the design and management of experiences. Importantly, ...