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dc.contributor.authorZerfass, Ansgar
dc.contributor.authorLink, Jeanne
dc.date.accessioned2024-08-26T13:36:51Z
dc.date.available2024-08-26T13:36:51Z
dc.date.created2023-11-23T12:44:50Z
dc.date.issued2023
dc.identifier.citationJournal of Communication Management. 2023, .en_US
dc.identifier.issn1363-254X
dc.identifier.urihttps://hdl.handle.net/11250/3148555
dc.description.abstractThe question of whether and how communication departments contribute to organizational value creation has rarely been addressed in research. Such evidence is crucial, however, as communications compete internally with other functions (e.g. marketing and human resources (HR)) for budgets and staff. This article fills the gap by applying the business model concept, an established approach from management theory and practice, to communication units.en_US
dc.language.isoengen_US
dc.publisherEmeralden_US
dc.rightsNavngivelse-Ikkekommersiell 4.0 Internasjonal*
dc.rights.urihttp://creativecommons.org/licenses/by-nc/4.0/deed.no*
dc.subjectBusiness modelen_US
dc.subjectCommunication departmentsen_US
dc.subjectCommunication managementen_US
dc.subjectManagement toolen_US
dc.subjectLeadershipen_US
dc.subjectValue creationen_US
dc.titleBusiness models for communication departments: a comprehensive approach to analyzing, explaining and innovating communication management in organizationsen_US
dc.title.alternativeBusiness models for communication departments: a comprehensive approach to analyzing, explaining and innovating communication management in organizationsen_US
dc.typePeer revieweden_US
dc.typeJournal articleen_US
dc.description.versionacceptedVersionen_US
dc.source.pagenumber0en_US
dc.source.journalJournal of Communication Managementen_US
dc.identifier.doi10.1108/JCOM-02-2023-0027
dc.identifier.cristin2200990
cristin.ispublishedtrue
cristin.fulltextpostprint
cristin.qualitycode1


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Navngivelse-Ikkekommersiell 4.0 Internasjonal
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