Blar i BI Open på forfatter "Slevigen, Henrik Hammerhei"
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How to create loyalty in the sharing economy? : a study of emotions, satisfaction and commitment among Airbnb customers
Visjø, Camilla Tryggestad; Slevigen, Henrik Hammerhei (Master thesis, 2017)The sharing economy is drastically erupting traditional industries all over the world, where services such as Airbnb and Uber no longer belong to only the niche. Over a quarter of US adult internet users - or 56,5 million ...