Browsing BI Open by Author "Krigsvoll, Trine Pedersen"
Now showing items 1-1 of 1
-
An Exploratory Study of the Meat Substitute Market in Norway
Fiskerstrand, Maren Meek; Krigsvoll, Trine Pedersen (Master thesis, 2018)This thesis explores the meat substitute market in Norway, more specifically in Oslo. We have investigated Norwegian consumers’ understanding of meat substitute products, their motivations for purchase and in which ...