Browsing BI Open by Author "Kim, Sumin"

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The impact of corporate social irresponsibility on prosocial consumer behavior

Kim, Sumin; He, Hongwei; Gustafsson, Anders (Peer reviewed; Journal article, 2024)

Corporate social irresponsibility (CSI) refers to violations of the social contract between corporations and society. Existing literature documents its tendency to evoke negative consumer responses toward the firm involved, ...
What Can We Learn from #StopHateForProfit Boycott Regarding Corporate Social Irresponsibility and Corporate Social Responsibility?

He, Hongwei; Kim, Sumin; Gustafsson, Anders (Journal article; Peer reviewed, 2021)

In July 2020 more than 1,100 companies paused their paid advertising on Facebook to demand clear and unequivocal actions to stop its platform from being used to spread and amplify racism and hate. This Business-to-Business ...