Blar i BI Open på forfatter "Hyndman, Sarah"
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The role of typeface curvilinearity on taste expectations and perception
Velasco, Carlos; Hyndman, Sarah; Spence, Charles (Journal article; Peer reviewed, 2018)People associate specific shape properties with basic taste attributes (such as sweet, bitter, and sour). It has been suggested that more preferred visual aesthetic features are matched to sweetness whereas less-preferred ...