Browsing BI Open by Author "Dynko, Khrystyna"
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The ups and downs of consumer behavior : the effect of emotions on vertical attention
Jecan, Lavinia Mihaela; Dynko, Khrystyna (Master thesis, 2017)Emotions are known to influence cognitive processes, such as attention, memory and behavior. However, only few studies examined the verticality pattern of attention. The present study investigated if selective attention ...