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dc.contributor.authorTalukdar, Nabanita
dc.contributor.authorYu, Shubin
dc.date.accessioned2022-02-07T12:36:21Z
dc.date.available2022-02-07T12:36:21Z
dc.date.created2021-09-20T10:50:07Z
dc.date.issued2021
dc.identifier.citationJournal of Strategic Marketing. 2021, Online first.
dc.identifier.issn0965-254X
dc.identifier.urihttps://hdl.handle.net/11250/2977488
dc.language.isoeng
dc.titleBreaking the psychological distance: the effect of immersive virtual reality on perceived novelty and user satisfaction
dc.typePeer reviewed
dc.typeJournal article
dc.description.versionacceptedVersion
dc.source.pagenumber25
dc.source.journalJournal of Strategic Marketing
dc.identifier.doi10.1080/0965254X.2021.1967428
dc.identifier.cristin1935853
dc.subject.keywordVirtual Reality
dc.subject.keywordNovelty
dc.subject.keywordUser Satisfaction
dc.subject.keywordPsychological Distance
cristin.ispublishedtrue
cristin.fulltextpostprint
cristin.qualitycode1


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